The Interior Designer As Brand

Episode 1 January 31, 2020 00:44:16
The Interior Designer As Brand
The Interior Design Business
The Interior Designer As Brand

Jan 31 2020 | 00:44:16

/

Show Notes

For this show, we’re joined by a very special guest, Sophie Paterson, to dissect the interior designer as brand in front of a select gathering of VIP designers. Interior designers tend to fall into two camps. Those who deliberately avoid having a house style and always try to subjugate their own taste to that of their client’s preferences. And others whose names become firmly associated with a particular interior style, and eventually become a brand in their own right. But does this approach make the successful delivery of projects harder or easier for interior designers and their clients? Recorded at the wonderful Andrew Martin showroom in South Kensington.

Other Episodes

Episode 2

February 17, 2022 00:51:44
Episode Cover

The Business Start-Up

You’ve worked hard to get your interior design qualifications and you have spent years working even harder in other people’s design studios honing your...

Listen

Episode 9

September 16, 2021 00:46:56
Episode Cover

The Home Staging Opportunity

Home staging is the preparation of a private residence for sale but how far is it an area of opportunity for interior designers today?    ...

Listen

Episode 12

October 29, 2020 00:33:22
Episode Cover

The Great Escapes

This year, Decorex, Europe’s leading event for interior design professionals, transitions from a live event to an all-virtual format show. Decorex Virtual 2020 will...

Listen