Taking The Brief

Episode 11 October 16, 2020 00:39:24
Taking The Brief
The Interior Design Business
Taking The Brief

Oct 16 2020 | 00:39:24

/

Show Notes

In this show, co-presenter Susie Rumbold, Creative Director of Tessuto Interiors, and our special guest, Julia Alexander of Julia Alexander Interiors talk us through that significant first step for a designer in any client relationship, taking the brief. The success or failure of every project lies in their ability to extract an accurate brief from their clients. It sounds straightforward enough, but many clients who begin work with a designer are unable to articulate what it is that they need and want. Often, they simply don’t know, and, in many cases, they are not aware of what is possible. So, where should designers begin in this process and how do they determine what questions to ask their clients in order to gain the information essential to delivering that successful project? This episode is a Wildwood production.

Other Episodes

Episode 12

October 11, 2019 00:52:35
Episode Cover

The Happy, Healthy Home

In this episode, recorded in front of a live audience at Decorex 2019, we ask: what makes a happy, healthy home? Back in 1971,...

Listen

Episode 7

May 24, 2019 00:39:26
Episode Cover

Ironclad Fee Proposals

Susie and Jeff are joined by Charles Leon of Leon Black, a Past President of the British Institute of Interior Design, to examine the...

Listen

Episode

January 23, 2026 00:31:25
Episode Cover

A BIID Awards Special: Turning Great Design Into Industry Recognition

Entering an interior design award can boost visibility, credibility, and client trust - but not all awards are created equal. In this episode, Jeff...

Listen