It’s a dog-eat-dog world out there for interior designers. The competition is fierce and new designers are entering the market every day. We work our socks off, our designs are beautifully considered, and we have happy clients, but for many designers the reality is one of alternating feast and famine, and sometimes it can feel as though we are being left behind. Not only do designers have to find new business, they have to convince new clients that they are the right person for the job and then close the deal at a level that makes it financially worth doing. So, what tools do interior designers need to secure new business and how can they be sure they are getting their fair share of the action? We're joined by Lloyd Princeton from the Design Management Company and Helen Bygraves and Jenny Weiss, the co-founders of the internationally renowned, Hill House Interiors to find out more. Thanks to our series supporters, John Lewis & Partners Business and Parkside Architectural Tiles. We are a Wildwood production. ...
For interior design projects, the perfect client is one with deep pockets and a spirit of adventure; a client who admires their designer’s personal style and respects and trusts the designer’s vision for their spaces. So just how important is it for designers to have a recognisable style to attract their dream clients? And how should designers define their unique design vision and then communicate it effectively to attract those dream clients? We're joined by acclaimed interior designer Susie Atkinson for her perspective on this fascinating topic as she shares her own journey with a live audience of designers, together with her views on interior design style and client relationships. This episode was recorded at the Roca London Gallery as part of the podcast's third birthday celebrations. We are grateful to series sponsors, Parkside Architectural Tiles, for their support. We are a Wildwood production. ...
We examine the secrets of successful sourcing in another live audience special. Once upon a time, interior designers were only as good as the contents of their “little black book”. Favoured suppliers and specialist tradespeople were jealously guarded secrets. In today’s age of the internet and globalisation, we’re in a different place but one where designers can still add value to their client’s projects through clever sourcing. But how? Sharing their insights with co-hosts Jeff Hayward and Susie Rumbold are Jim Hamilton of Jim Hamilton Design and Creative Director of the internationally acclaimed consultancy, Graven, alongside BBC Scotland’s Home of the Year judge, Anna Campbell-Jones from Habitus. This episode is brought to you from the magnificent Charles Rennie Mackintosh-designed Billiard Room at the Willow in the heart of Glasgow. Jim, Anna and Susie also take questions from our audience of designers as part of this wonderful and wide-ranging conversation. ...
