The Interior Designer As Brand

Episode 1 January 31, 2020 00:44:16
The Interior Designer As Brand
The Interior Design Business
The Interior Designer As Brand

Jan 31 2020 | 00:44:16

/

Show Notes

For this show, we’re joined by a very special guest, Sophie Paterson, to dissect the interior designer as brand in front of a select gathering of VIP designers. Interior designers tend to fall into two camps. Those who deliberately avoid having a house style and always try to subjugate their own taste to that of their client’s preferences. And others whose names become firmly associated with a particular interior style, and eventually become a brand in their own right. But does this approach make the successful delivery of projects harder or easier for interior designers and their clients? Recorded at the wonderful Andrew Martin showroom in South Kensington.

Other Episodes

Episode 5

May 15, 2020 00:33:50
Episode Cover

COVID-19 Design Havens For Heroes

We talk to interior designer, Francesca Rowan Plowden who, in trying to find a way to show her appreciation for NHS workers, alighted on...

Listen

Episode 9

September 14, 2022 00:28:43
Episode Cover

Previewing Decorex 2022

In this show, we’re looking forward to Decorex 2022, Europe’s leading event for interior design professionals, which opens its doors at Olympia London on...

Listen

Episode 5

May 29, 2025 01:02:40
Episode Cover

Fee Charging And Getting Paid For The Work You Do With Andrea Benedettini and Anna Burles

It’s a problem most interior designers are familiar with. You have been given a brief for a lovely project, and you quote a fee...

Listen